Older customers and clients sometimes get a reputation for being crotchety.Ā While most older customers and clients are polite and donā€™t make waves unless there are major mistakes with services or products, it helps to understand why some are more difficult.Ā Since one third of Americans are 50+, it...
Disrupting The Status Quo of Senior Living: A Mindshift by Jill Aussem-Vitaleis a must-read for anyone hoping to improve service to reluctant customers. The former President & CEO of The Eden Alternativeā€™s book is a humble account of the lessons sheā€™s learned after several decades of senior living l...
I love mining other industries for ideas on how to improve client satisfaction and loyalty in healthcare and senior living.Ā The Starbucks Experience: 5 Principles For Turning Ordinary Into Extraordinary has some great takeaways. The book is based on author (and fellow Certified Speaking Professiona...
