Educating professional referral sources about your senior care community’s services is essential to increasing business. Professionals working with seniors make referrals every day to clients, patients and family members seeking advice on services that would be a good match for their budgets and healthcare needs. Healthcare providers can’t refer to you unless they properly understand how their clients and patients can benefit from your offerings.
How do you ensure your organization is remembered when a healthcare provider has an appropriate patient or client who would be a great fit for what you offer? Hosting a professional event can be a fantastic way for your community to showcase its services and offerings so nurses, social workers, and other professionals can understand how you can help those they serve.